Should you be inviting outside influencers into your membership groups? The short answer is “Yes” - but only if you do it the right way. In this episode, we are discussing how you can benefit from influencers and increase the value of your paid membership groups for its members without having competitors take advantage of your audience. Having been influencers in other … [Read more...] about How to increase the value of your memberships with influencers – Episode 14
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The Multi-Dimensional Approach To Maximize Your Memberships – Episode 13
In this episode we are discussing how to get the most out of your basic membership programs and how to position your higher priced memberships to create more commitment and better results for your clients. A lot of people see their basic membership subscribers as simply their “base clients”. But they are also a great opportunity to grow your business. By applying a … [Read more...] about The Multi-Dimensional Approach To Maximize Your Memberships – Episode 13
Freebies – How to use them efficiently – Episode 12
In this episode, we are discussing how to maximize the use of freebies, how to avoid creating a list of people that only want your giveaways and how to find the right strategy that specifically works for your audience. Many people view freebies through a negative lens. It’s a polarizing issue with strong opinions for and against giving something away for free. But the … [Read more...] about Freebies – How to use them efficiently – Episode 12
How To Increase Your Memberships Fees – Episode 03
Increasing your membership fees can be tricky for many people. In this episode, we discuss the importance of not getting discouraged by losing some of your customers due to price increases and believing in the true value of your service. If you position, brand, and market yourself successfully as an expert in your field worth paying a premium for, you will attract the … [Read more...] about How To Increase Your Memberships Fees – Episode 03